SimpleBiz360™ Podcast

Episode #157: HOW DOG OWNERSHIP CAN HELP OUR BUSINESSES

October 20, 2022 Jeffrey Mason Season 4 Episode 157
SimpleBiz360™ Podcast
Episode #157: HOW DOG OWNERSHIP CAN HELP OUR BUSINESSES
Show Notes Transcript

This “3 Biz Tips in 5 Minutes” show spotlights some fun customer-care reminders we can borrow from our furry, tail-wagging friends!

Imagine learning how to create better customer experiences just because you own a dog? Fido, Spot, Fluffy, Rascal and a host of other canines can teach us how to live out 3R customer care. Hopefully this show will become a memory trigger each time you delve into client-engagement? Enjoy! 

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Speaker 1:

Business lessons we can learn from Dogs Stick around. Our book about improving customer experiences is now in audiobook format on Amazon Audible and iTunes.

Speaker 2:

All right, Mr. Simple Skyless Guide to show.

Speaker 1:

Hello everybody. Jeff Mason, your host of Simple Biz 360 podcast, Simple biz three sixty.com, and a book of the same title now on Audible in addition to paperback and Kindle. So we really appreciate you being here. We're on YouTube, IG tv, gab tv, and on 28 listening platforms. We'd love your subscription or your follow, and certainly your reviews on any of the listening platforms. So we're gonna be talking about the business lessons we can learn from dog ownership today, and then we're gonna use the three Rs just to kind of keep us in line, reception, reliance, and reciprocity. So think about, uh, you know, think about our relationship with dogs, right? Just they always greet us with enthusiasm. That tail, that tail seems to always be wagging. We, it's the same wagon and the same excitement, whether we've been gone 10 hours or 10 minutes, right? They just greet us and they just love us unconditionally, and they make us feel special, even if we are, we're ignoring them, or, you know, we're busy with something else, We're bringing in groceries, and we're not paying attention to'em as they're jumping up on our leg. But they're always demonstrating their excitement. So the question we have to ask ourselves is, are we giving our customers this same type of reception where we're saying, Hey, you are appreciated, you're needed, you're wanted. Um, and, you know, we've really gotta look at that. What is our welcome mat look like? What does that reception look like to a customer or a potential customer as they visit with us? Now, think about reliance. Those pups need us. They need us to fill up the water bowl, the food bowl. They need us to let'em go out, uh, to relieve themselves. They rely on us to help them in this equation of, of doing life together, and we're willing to do it because they give so much back, right? So, you know, we do it willingly. Uh, we respect their lives and, and what they mean to us and our life. So we make sure they have the basics and, and we, you know, we make sure we meet them where they rely on us. So, the same thing with customers. Customers rely on us for a lot of different things, not just products or services, but they rely on us for information, uh, for us to understand how they're feeling. I talked to a gentleman the other day, he's in the business of, of, you know, there's all these calamities that happen to homeowners, and it's that empathy that is there with the homeowner after a calamity. They've gotta realize what these people feel like. They've gotta be more empathetic to that situation. So, same thing, you know, the customers pay our bills. What can we do to show them that they have given us, you know, uh, their money and we're serving them better? We're giving, you know, we're nurturing that customer relationship better, that we, you know, we have respect for the basics that they deserve to get from us. And then reciprocity. You know, dogs, they, gosh, even when we're having a bad day, even when we're unloading the groceries and we don't seem to be paying attention to'em, they return, They just show us a hundred times more than we show them that they love us and that, that, you know, they appreciate us. And so, again, are we doing this to our customers? Are we saying thanks enough? Are we showing them this appreciation? You gave me your money. I want you to understand how much we appreciate your business. So just again, to think about the three R's of dog ownership. Enjoy it. Uh, you're gonna love this tune today. We're gonna leave you with Rick Dinger, 1977 right now. This is really, and Rick Dinger, if you don't know him, came from the McCoys. Hang on, Sloop, right? It's kind of where he, he started Edgar Winter Group. Johnny Winter did the<inaudible> American Boy album. Well, this comes from Spring Fever and it's walking the dog. And, uh, it is an old rufuss, uh, uh, I'm sorry, uh, Rufuss Thomas song that, uh, Rufus made, uh, popular. And it's really just a cool tune. Enjoy it. This is the really bluesy version. Tons of tons of versions of this out there, but this is the real bluesy one. Enjoy it. And that we will see you in 168 hours.