Episode #179: PLEASE MORE CUSTOMERS BY SAYING GOODBYE TO BLAME-SHIFTING!

Our “3 Biz Tips in 5 Minutes” series aims at highlighting three helpful nuggets during each episode. Today’s broadcast features one of my favorite trifectas for changing business trajectory. We encourage you to absorb the timeless words of a legendary business giant. If you do these three things, we are confident your customers will respond favorably. Truth will pave the business highway better than any pack of lies!

Transcript

Speaker 1: 0:06

All right, Mr. Show.

Speaker 2: 0:10

Hello everybody, and thank you for tuning into the Simple Biz 360 podcast. My name is Jeff Mason and I'm your host on this five minute Adventure today. And we just really, so thankful you're here. We can be seen on, uh, I G T V, gab TV and YouTube, and then we can also be heard on 28 listening platforms. So anywhere from, you know, apple, Stitcher, Spotify, iHeart, Pandora, you name it, uh, you can either follow us, give us a, uh, like which a five star review, which if we earned it and we want to earn it, we would love it. And we'd love a following subscription too. So, uh, we're giving you ample ability to do that if you're watching the YouTube experience. And what we do is we just lay some things out in this short, um, five minutes that you can take back and think about and, and consider plugging it into your business. And today we're gonna focus on something that I, I mean, I don't, I can't imagine a more appropriate time in our life than right now in 2023 to think about this. And that is delivering sincere apologies. They are, there are so many, um, blame shifters out there. There are so many businesses, so many business operators that just do not, um, accept accountability for what they've done wrong, what they've, uh, their errors. And it's refreshing. And it's how, how, how weird is this to say it's actually refreshing to buyers to find someone who says, you know what? Hey, that was my bad. I did that. I screwed up. You know, I'll cover the costs on fixing it, but I, that was totally my fault. And when it, when it is our fault, there's no better mentor to follow than what Dale Carnegie says. And I have to give him all the credit for this cuz I've been following it since the mid eighties. And it simply says, admit it. Admit your mistake. Quickly end with emphasis. So not only do we admit it and accept fault for it and raise our hand and say, that was my bad. I'm sorry. But we do it quickly. We don't let this languish. We don't wait for the customer to do, do you know, do a mission impossible? Did they find out it was me? Or they, you know, if it's us, boom, let's just square it away. And you know, as weird as this sounds, that buyer's gonna go, wow, I love the approach Mason took on that. He fessed up, he admitted to it. I, I find that absolutely integrity driven. I like that because I'm really agitated by all the vendors I deal with that lie and tell me what I want to hear and skirt the truth and shift the blame and all that good stuff, right? So we just admit it, we do it fast and we do it with emphasis. We say, that was absolutely my bad. I wanted to get that out front before this got any further away. And, and, you know, I I was the one that never took your email and entered the order off of it. So it is, you know,<laugh>, I'm to blames now. Let's figure out how we can do this. Maybe I can, you know, I can pay for getting it, uh, expedited to you. So I'll pay for overnight shipping. It won't charge you for that, you know, and on and on and on. Now you work out your remedy to it, but you know, that's the way you do it. Blame shifters. You may get somewhere in the short distance. You do not get very far in the long distance run. People that admit they've made a mistake, they do it quickly and do it with emphasis. Like Dale Carnegie says, those people stick around for the long haul. So thank you for, uh, watching the show today and listening to the show. And we always end with just a little segment, little rock and roll segment. Now we don't play this song, so those of you listening to this, you have to go into the show notes as we don't play this song, but the actual link to the YouTube video of this song appears. But we like to call it out and just like to hang a little rock and roll, uh, gem out there at the end of our show. So today, Johnny Winter, Johnny and Edgar Winter, Beaumont, Texas. Yes, Seth, they, uh, came from there and they were blues guitarists. They were phenomenal guitarists. Uh, Johnny Winter was an excellent guitarist no longer with us, but he did at Tune still alive and well. And I hope you find yourselves still alive and well, uh, amongst all this crazy, uh, sickness that's been out there for three years. You know, be safe, be smart, and we will see you in 168 hours.